Archive for the ‘Offline Enagement’ Category

UnPlug and Reconnect

Sometimes people write things that just make you stop.  I was catching up on Danny Brown’s Blog and saw a reference to David Mullen’s blog.  Danny’s introduced me to some amazing minds through his writing and I knew it would be another.  Clicking the link took me to David’s blog post – Marketing Doesn’t Matter That Much in the Big Scheme.

Go on – hop over and read it.  It will be worth the five minutes.

In case you didn’t take my advice, what you missed is a very moving reminder of why we all need to take time and unplug once in awhile:

As I sat through the service watching a slide show of images from this wonderful child’s life and seeing her father, mother and sister broken by their loss, I couldn’t help but think about how often I neglect those who mean the most to me in a race to get one more thing accomplished at work.

How many times can our presentations, press releases, emails, strategy POVs, and everything in between wait until tomorrow morning? In my experience, most of the time there is no difference between the majority of whimsically-proposed end-of-the-day deadlines and first-thing-in the morning – except a date on a time stamp.

While my online friends are great and I greatly benefit both personally and professionally from those relationships, I admit that I tend to neglect those I love sometimes because of it.  My poor fiance has lamented about our nights spent watching TV together with my laptop which has become almost like a security blanket.

Thank you David for sharing something so personal.  Tonight, because of you I’ll close my laptop and snuggle with my sweetie.  Sometimes the best move you can make is to actually unplug and reconnect with your offline world.